On 1st August 2013, 1st Credit employees took over the Leatherhead and Cheam Rainbow Trust stores in an Apprentice-style exercise. The main aim of the day was to increase sales in the shops whilst taking part in additional challenges such as ‘window dressing’ and ‘data gathering’. The teams organised face painting, cake sales and photographs with the Rainbow characters to encourage shoppers to come in to the stores. After the event the teams were driven back to the Boardroom for the results and for one unlucky member to be ‘fired’!
Prior to the day, the two teams organised a series of fundraising activities to generate stock and money for the charity. Events ranged from curry eating competitions to a local rock gig. 1st Credit raised over £11k for Rainbow Trust and increased the average days takings in both stores by over 200%.
Eddie Nott, CEO for 1st Credit commented: “Every year we choose to support a number of local charities in recognition of the valuable contribution they make to the local community. The fantastic work of Rainbow Trust in the local area has really struck a chord with the 1st Credit team and the enthusiasm and hard work that has gone into this challenge is staggering. I am incredibly proud of everyone who has been involved with this event.”
The 1st Credit ‘Charity Team’ chooses a number of local charities to support on an annual basis. Rainbow Trust Children’s Charity is a very special organisation that provides emotional and practical support to families who have a child with a life threatening or terminal illness. From diagnosis, throughout treatment, into recovery or bereavement and beyond, Rainbow Trust is there to help families in crisis. 24 hours a day, 365 days a year. Their support is individually tailored to meet the unique requirements of each family. This may include support in hospital, at home, with siblings, through drop in groups or after bereavement. Rainbow Trust also operates a 24 hour helpline.